Modernism, Inc. - AFFR
9–13 Oct 2024
film • stad • architectuur

Film – City – Architecture

AFFR explores the relationship between film, cities and architecture by programming and screening architecture films and by organizing introductions and debates.

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AFFR History

The Architecture Film Festival Rotterdam (AFFR) was established in 2000, and the foundation organized its festival the same year as the first architecture film festival in the world. Festivals also took place again in 2001 and 2003. In 2007 AFFR made a fresh start after a few years of silence. In 2009 the event expanded significantly in terms of visitor numbers and programming.

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Organisation

Learn more about the people behind the Architecture Film Festival Rotterdam

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Postal and visiting address, contact details

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Modernism, Inc.

Modernism, Inc.

His designs for IBM opened the eyes of many companies to the importance of corporate identity to the market value of a firm. Architect Eliot Noyes was one of the leading pioneers of modern design during the post-war booming economics in the United States. The film follows his improbable career filled with fantastic designs – until cracks began to appear. By the late 1960s, a new generation had begun to question the unbridled consumerism for which they held Noyes partly responsible. Modernism, Inc. outlines the story of an unprecedented design talent in an era of optimism that came to an abrupt halt.

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  • MODERNISM INC. & INTRO DEYAN SUDJIC
  • fr 06 oct 15:00 - lv cinema 1
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    His designs for IBM opened the eyes of many companies to the importance of corporate identity to the market value of a firm. Architect Eliot Noyes was one of the leading pioneers of modern design during the post-war booming economics in the United States. The film follows his improbable career filled with fantastic designs – until cracks began to appear. By the late 1960s, a new generation had begun to question the unbridled consumerism for which they held Noyes partly responsible. Modernism, Inc. outlines the story of an unprecedented design talent in an era of optimism that came to an abrupt halt.

    AFFR Festivalpas AFFR Festivalpas
    film • city • architecture 9 - 13 Oct. 2024